SPOTIFY

ART DIRECTION

PLAYLIST IN A BOTTLE

Introducing Playlist in a Bottle, a microsite where users create a playlist the week of the new year that gets ‘locked away’ until New Year’s day 2024. To become top of mind with the playlist fiends and time capsule aficionados, we took a literal approach to find a Playlist in a Bottle but miniature. Collaborating with miniature artists Phillip Nuveen, we take users on a journey through 4 different vignettes in order to generate awareness and get people excited to “find” their own.

THANKS
ACD / JUSTIN FARLO
ARTIST / PHILLIP NUVEEN
AGENCY / GAME SEVEN